The company Plaček Pet Products s.r.o. (www.placek.cz), which is known for it’s network of shops and the Super zoo e-shop (www.superzoo.cz), was looking for a new supplier to improve its loyalty system.
We built the solution on our air&me platform, which can analyse all customer information from stores and e-shops in one place, and also provides central management of the loyalty system.
The biggest benefits highlight are significant increase of registered customers, personalized digital loyalty cards, increased sales, better communication and analysis of customer behaviour, as well as employee motivation and rewards.
is a young company building on a 30-year tradition of supplying
specialised software solutions for retail. Thanks to a team of
experienced senior consultants, the company aims tobring existing
and future clients user-friendly solutions that are tailor-made for
theirbusiness,help accelerateits running and growit further so that
it is ready for any changes that come hand-in-hand with modern
retail. Its latest product is the POS NG terminal, which is currently
themostmodernsolutionofits kindon themarket andis capableof
serving both the non-food segment (fashion, toys, sports, tobacco…)
as well as the fast food sector.